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Supporter Journey and UX Specialist

AucklandNZ$75,000 - NZ$85,000 per yearFundraising

Job description

Greenpeace Aotearoa is looking for a confident Supporter Journey and UX Specialist to join our team. You’ll help deliver inspiring experiences of Greenpeace to our supporters for our campaigns to truly engage them. The primary focus of this role is to deliver supporter journeys in our marketing automation tool, Salesforce Marketing Cloud, so marketing automation experience is a must.

You’ll work in a fun, dynamic digital marketing team of four, based in our Auckland office. You’ll take the lead on the development of our digital supporter journeys; making both creative and technical decisions based on data and your own experience. In this role you’ll work across the organisation, with our campaigners, comms team and our developers, towards bringing the new digital experiences to life for our supporters and bringing them closer to our vital work, done for Planet Earth.

You will be responsible for the whole lifecycle of our supporter journeys; from the structure, to the content, to the testing, in order to increase digital activism and donations.  You will also play a key role in our CRO and UX optimisation roadmap, with the aim of providing our supporters with exceptional and personalised experiences with Greenpeace Aotearoa.

Key Tasks

  • Work with key stakeholders across the organisation to ensure the delivery of timely, engaging and effective multi-platform supporter journeys within Salesforce Marketing Cloud.

  • Build and manage complex automated journeys in Salesforce Marketing Cloud for digital activism, donations and supporter engagement, working closely with fundraising and communications managers.

  • Work on optimisation and UX improvements (landing pages, A/B testing, calls to action, targeting, conversion optimisation, etc).

  • Contribute to the digital marketing testing roadmap & the digital strategy.

  • Analyse data to drive insights on optimisation and inform subsequent work as it relates to the strategy.

Full Job Description for Supporter Journey and UX Specialist 

Job requirements

This is a full time permanent position (37.5hrs per week) based in Tāmaki Makaurau

You must hold an existing New Zealand work permit to be considered for this role.

What we can offer you:

When you work for Greenpeace Aotearoa, you join a global network of people fighting to protect the environment for future generations to come. The salary range for this role is $75,000 - $85,000, which is competitive with the not-for-profit sector. Our benefits are generous and include flexible working arrangements, birthday leave, wellbeing days, a sustainable commuting allowance, flu vaccines annually, and sick leave from day one of employment. We have access to an EAP service for both personal and professional support. Our office is pet friendly and our kitchen is stocked with coffee, teas, and milk (all the milks). For parental leave, we top up the primary caregiver’s salary to the ordinary level of pay for 18 weeks, and provide a total of six weeks paid leave for a partner. We also offer financial assistance to parents returning to work to help with the adjustment of child care costs. Our learning and development programmes are both domestic and international. With dedicated funding allocation for individual training, and access to our international communities of practice for global skill shares and collaboration.

What’s next:

If this excites you then go for it! Apply with your CV and Cover Letter explaining why you are the most suitable person for the role.

We review all applications as they are submitted and will be in touch via phone or email. Our usual recruitment process consists of a first interview, a second interview which includes a work task, reference and police checks. The closing date for applications is 12 May 2023, please note this recruitment process may close early so if you are interested we would encourage you to apply as soon as possible.

Greenpeace is an equal opportunity employer with a longstanding commitment of providing a work environment that respects the dignity and worth of each individual. We recognize and value the benefits and strengths that diversity brings to our employees and the whole organization and we thrive in an environment that encourages respect and trust. We do not discriminate in employment opportunities or practices on the basis of age, ancestry, citizenship, colour, disability, ethnicity, family or marital status, gender identity or expression, national origin, political affiliation, race, religion, sex, sexual orientation, veteran status, or any other legally protected characteristic and would like to invite you especially to apply!


NZ$75,000 - NZ$85,000 per year
CRM, Salesforce, Supporter Journey, UX, digital marketing